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Insights that <br>sparks imagination

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Hotwire Insights
The short answer is yes, but this is not to be confused with the systematic...
Tech Optimist
Hotwire Insights
I like to call myself a tech optimist.  Back before the Apple stores were grand meeting...
influencers all along
Hotwire Insights
Whenever I tell someone that I specialise in working with influencers, I know exactly how...
Insights
Hotwire Insights
As part of the Wired Virtual Briefings series, editor Greg...
Hotwire Insights
On this year’s International Women’s Day, I got to thinking about how so many brands have...
Hotwire Insights
Buy now pay later (BNPL) is the fastest-growing online payment method in the UK. With a market...
Insights
Hotwire Insights
Loyalty: ask any retailer what they want and the chances are this will come up. But now, consumers...
Insights
Hotwire Insights
WhatsApp recently gave an interview with Marketing Week about the launch of its...
Insights
Hotwire Insights
As with luck, inspiration is something you make happen for yourself rather than it being something...
Insights
Hotwire Insights
In the tech industry, everyone’s talking about data. From the data deluge to data being the new...